Denver Broncos' Players & Head Coach React to Walton-Penner Group's $4.65B Purchase of the Team

Denver Broncos’ Players & Head Coach React to Walton-Penner Group’s $4.65B Purchase of the Team

It’s a new era for Denver Broncos football. Not only do the Broncos have a new(ish) general manager (George Paton) and a brand-new head coach (Nathaniel Hackett) and quarterback (Russell Wilson), but the team will be under new ownership for the first time since 1984. 

Based on historical precedent, it’s a positive harbinger for the Broncos’ future

The Walton-Penner group — helmed by Walmart heir Rob Walton — has emerged victorious in the bidding process for ownership of the Broncos. Setting a new North American record, the Walton-Penner group will pay $4.65 billion to acquire the Broncos. 

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